An easy way to get help when and where you need it
We’ve all been there.
The Creepy Guy – whether he’s your neighbor, your coworker, or a random stranger – approaches you. You don’t know his intentions, or you do; you’ve told him “no” already, or you can’t (because he’s your boss or otherwise your professional superior); you smiled, or you didn’t; you wore earbuds, or you took them out; you crossed the street, or you stood your ground. And all you want is to get away from him safely, without escalating or making a scene (because we are taught not to).
How do you do that?
Well, you probably have a few techniques you’ve perfected over the years.
And we at The Pride are here to offer you another tool: the Nala.
“Creepy Guy Encounters”, or CGEs, are all different, but with some common characteristics. The Pride was developed around the common, with flexibility to deal with the distinctions.
What does The Pride do? We ensure that perfectly timed phone call or interruption to allow you to excuse yourself and walk away.
What does The Pride NOT do? We don’t involve 911. If you have an emergency situation, call 911 directly. Our goal is to end situations before they get to that point, but we recognize that some situations start there. There are other applications that can do that; that’s not us. We deal with the far more common, sometimes insidious incidents.
Set up your own custom contact lists, for use in different situations:
Away from school versus at home
Every day use versus going out on a date with a new man
However else you may want to distinguish
One person can be on as many lists as you choose.
Personalized Text Message
Your contacts will receive a text message from you with your specific location (as GPS coordinates linked to a Google map), as well as whatever language you’ve set up in advance. It goes through their regular text messaging system, so members of your Personal Pride don’t have to have The Pride App installed on their phones, and you can choose anyone you want to be involved.
Three Tiers of Protection
No one from your Personal Pride responds? No problem. We have two additional levels of escalation:
An automated phone call
A message to the Pride Family – anyone* with the Pride app in your immediate area
* Don’t worry – you get to establish boundaries within the Pride Family to make sure you get help, not more trouble.
You have enough devices that need to be charged on a regular basis. Your Nala is different. It has a watch battery that should last 6 months to a year.
We’ll send you monthly reminders to test the battery, and you can test it more frequently, to make sure your Nala works when you need it.
Premium Service for 6 Months
For the first 6 months after you activate your Nala, you’ll have access to all of our functions: numbers of lists, customizing your messages, and so on. At the end of the 6 months, you’ll have a choice: pay a nominal fee ($18 for 6 months, $24 for a year) and continue to access all the custom options, or revert to a basic account. Your basic account will still give you access to all three levels of the Pride and two fully customizable lists within your Personal Pride.
The Pride is about building a community. A community that is focused on allowing all women the freedom to live their lives without fear. To that end, we will send you regular (but not too frequent) empowerment and self-defense tips. Don’t worry, they won’t intrude. But, who knows? Maybe they’ll help, too.
Customize Your Nala
The Nala is designed to be worn on your keyring, to look like any other fob.
But that may not be how you want to carry it – and we want to make this as easy as possible for you.
Order a sleeve to attach it to your FitBit band, your watch band, or your Road ID. Better yet, order multiple sleeves and change the color to match your mood.